For marketing, PR & comms agencies
AI training for workingwith each brand's voice.
We train strategists, creatives and account teams in research, content, visual exploration and message review. We use authorized references and brand criteria. On-site in Mexico City, with remote one-on-one reinforcement.
Context
Give the model a reference and the team a review standard
A brand guide, an approved piece and a concrete brief help define what a campaign should communicate. Training teaches the team to turn those materials into instructions and criteria for evaluating the result.
Exercises use authorized references from each account. We practice research, drafting and iteration, then review which sources support the claims and which material must remain restricted.
Creative direction and approval stay with the team. AI prepares options for review against accuracy, tone and usefulness to the audience.
What we train
Four skills, on your own client accounts
Audience research into sharper creative briefs
Copy and content in each client's brand voice
Brand-safe image and video iteration
Message rehearsal and crisis / PR comms
What changes
Deliverables and practice
Drafting instructions supported by each brand's guides and references.
Content variations with an editorial review checklist.
Rules for using confidential material and embargoed announcements.
A shared method for evaluating generated text and images.
Reaction scenarios and response drafts to review before launch.
Questions
What agencies ask before we start
Won't the work just sound like generic AI?
That's the failure we're built to prevent. We train on each client's own brand book, past campaigns and best work, so the model learns the voice instead of defaulting to the flat AI register. Your people also learn a brand-safe review habit, what to fix and what to never ship, so the output reads like the brand, not like every other agency's chatbot.
What does AI training for a Mexico City marketing agency look like?
On-site at your agency in Mexico City, where we train your strategists, creatives, account leads and comms people hands-on using your own client accounts, followed by remote one-on-one reinforcement your team books as live campaigns and questions come up. The on-site block is sized to the agency and how many accounts and teams are involved. Scope and timing are agreed in the first meeting.
Is the AI training for marketing agencies on-site in Mexico City or remote?
The core training is on-site, at your agency in Mexico City, on real accounts and live campaigns, because that's what makes the habits stick. The reinforcement that follows is remote and one-on-one: your people schedule a session whenever a launch, a pitch or a tricky brief comes up.
How do you protect client material and announcements still under embargo?
The agency identifies authorized references and material still under embargo or a confidentiality agreement. We review each tool's terms, connections and retention rules before deciding what it may process. Where the scope requires it, we evaluate private configurations or client-owned servers. The same criteria apply to text, images and video.
How much does it cost to train a marketing agency in AI?
Every engagement is quoted to fit. Price depends on the size of the agency, how many accounts and teams are involved, and how much of the work needs a private or on-prem setup. We scope it on a first call and send a written quote before anything begins: no per-seat surprises.
Is the training for marketing and PR agencies delivered in Spanish and English, and who is it for?
Yes. Training is fully bilingual, delivered in whichever language your team and each client's audience work in, including mixed-language accounts and international work. It's built for marketing and PR agencies, communications firms and in-house comms or brand teams, where the work is research, copy, visuals and judgment. We keep cohorts small, so it suits a tight studio as much as a multi-account agency.
Let's begin
Train your agency to sound like every client it serves.
Tell us about your accounts and what you want AI to actually change about the work. We'll reply within one business day, in English or Spanish, and propose a scope quoted to fit.